It all starts with love...
I love beautiful things! especially when they are made with love and by hand, by some-one who has a
genuine talent. I grew up sitting on the floor of my mum's sewing room pinning things together, making
crazy barbie outfits, fantasy animals and peg dolls - so I owe my passion for handmade goodies to my very
talented mother!
Later, I studied graphic design in Durban, and launched myself into a career in the advertising industry,
eventually building up a successful design business over 15 years of blood, sweat and many tears.
The experience I gained while working in design and advertising across numerous local and international
clients and brands was priceless.
Design, fashion, art direction
and styling
remain
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my passion. I love the
adrenalin rush, of looking through the camera whilst
working
with
very talented photographers, and creating
world class images and design...
But slowly,
I
realised that I was no longer doing what was in my heart ~
I’ve always had
an enormous
empathy for anyone less fortunate than me
and into that category fall
animals, children
and underprivileged anybodies.
I felt led to share my passion and
giftings with others to
help them to
grow and have a sense of worth and achievement.
Thus the birth of
hellooow handmade and my range of products from South Africa,
my awesome home...
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